Arround ICO (ARR)
World’s First Decentralized Advertising Solution in Augmented Reality
We are providing the world with a captivating new digital environment to explore, where millions will be able to create and share their own AR experiences. Advertisers will have a brand new way to engage consumers through the use of creative campaigns in augmented reality, and high-street retail outlets can harness the power of big data and targeted campaigns for the first time in history.
ARROUND already has the support of a large number of global partners who will help propel our solution to the mass market, and provide us with the opportunity to fully commercialize our unique offering."
(https://arround.io)
Start Date
27 Feb, 2018
End Date
15 Nov, 2018
Arround Score Analysis
ARround is constructing an augmented reality-based marketing platform and network on the blockchain, a relatively new industry with several competitors. ARround successfully explored their niche and competitors in their whitepaper. The CEO and CTO are moderately experienced, and there is only one developer, who is experienced also. We could not confirm CEO or CTO experience, nor could we locate an established industry expert. ARround has already released a mobile MVP available to android users, and we would estimate the product’s realizability is moderately high. However the Github was lacking usage and we could not locate a smart contract online. The marketing team is well-experienced, with marketing efforts at a good level, with an average response from the crypto community. We did locate a few red flags, such as the team receiving 10% of tokens as well as between 9-12% of the funds. We also could not confirm all partnerships.
Arround Use of Token
The ARR Token is a universal currency of the ARROUND ecosystem. For the convenience of users and advertisers, prices in the ARROUND system will be denominated in fiat currencies, but the token will be used to complete all purchases of digital goods and services in the ecosystem.The ARR token is based on the ERC20 smart contract on the Ethereum blockchain network, and will be traded on cryptocurrency exchanges.
Organization
Arround
Platform
Ethereum
Coin type
App Token
Category
Social
Soft cap
5,110,000
Max cap
30,000,000
Max supply
3,000,000,000 ARR
Price
0.035
Arround Token Sale Stages
- Stage
- Start date
- End date
- Amount of Tokens
- Price
- Discount
Arround Distribution
Arround Use of Proceeds
Arround Team Members
Arround Advisors
Arround Past Events
- 31 December, 2019
Initial idea to create a communication platform based on augmented reality, Optimization of the project’s business concept, Presentation of idea and feedback
- 31 December, 2019
Technical specification of the project, First major partner, 36.6 which runs the biggest pharmacy network in Russia, Investment into the development of MVP
- 31 December, 2019
Release mobile app for iOS and Android, Launch first campaigns with partners, 36.6 and the Atrium shopping mall, Release of the alpha version, seed the platform with content and open the doors to targeted users,
- 31 December, 2019
Port ARROUND to ODG Augmented Reality Glasses and Microsoft HoloLens, Launch advertising campaigns with large pharmacy chains across Europe, Engage advertising agencies on the platform, Develop self-service module for ad agencies to build their own AR content
- 31 December, 2019
The first auction in the secondary market for the sale of advertising space inside the platform, Launch of SDK, attracting third-party developers to the platform, Expansion to new markets: China, Japan, Korea, Europe, Launch of a pilot project with a partner in the US